Publishing
and design
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An
Author's Guide to Publishing
Synopsis
Since the previous revision many changes have taken place in the publishing world, not least the abandonment of the Net Book Agreement and the developments in electronic publishing. Good advice as well as a useful account of the publishing process and its structure is presented in this 3rd edition, which has been extensively rewritten and reset.
Synopsis
Since the previous revision many changes have taken place in the publishing world, not least the abandonment of the Net Book Agreement and the developments in electronic publishing. Good advice as well as a useful account of the publishing process and its structure is presented in this 3rd edition, which has been extensively rewritten and reset.
Design
and Typography in Easy Steps
Synopsis
This guide aims to bring years of design expertise to your fingertips. It addresses dynamic design and graphics elements of paper documents as well as for on-line viewing. A whole chapter is dedicated to common design mistakes and how to avoid them. The text goes on to look at graphics and how to use tints and duotones effectively and also covers using full colour.
Synopsis
This guide aims to bring years of design expertise to your fingertips. It addresses dynamic design and graphics elements of paper documents as well as for on-line viewing. A whole chapter is dedicated to common design mistakes and how to avoid them. The text goes on to look at graphics and how to use tints and duotones effectively and also covers using full colour.
Designer's
Lexicon
Synopsis
The days when all a designer needed was a layout pad and markers are long gone. The rapid advance of technology has brought with it a sea of jargon and technical terms. This reference contains over 4000 definitions, covering everything from traditional typesetting and pre-press terms to explanations of modern multimedia and web language. Entries are accompanied by explanatory diagrams and illustrations.
Synopsis
The days when all a designer needed was a layout pad and markers are long gone. The rapid advance of technology has brought with it a sea of jargon and technical terms. This reference contains over 4000 definitions, covering everything from traditional typesetting and pre-press terms to explanations of modern multimedia and web language. Entries are accompanied by explanatory diagrams and illustrations.
Dictionary
of Printing and Publishing
Synopsis
This updated edition covers all aspects of printing and publishing. It includes terms from the various stages of book, magazine and newspaper production including editing, design, printing and distribution. Topics include printing machines, paper, ink, binding, typesetting, typefaces, DTP, commercial publishing and bookselling, editing, proofreading, layout, commissioning, and contracts and rights. It also includes coverage of electronic publishing and publishing on the internet, incorporating the programming languages, file formats, and standards used in electronic publishing.
Synopsis
This updated edition covers all aspects of printing and publishing. It includes terms from the various stages of book, magazine and newspaper production including editing, design, printing and distribution. Topics include printing machines, paper, ink, binding, typesetting, typefaces, DTP, commercial publishing and bookselling, editing, proofreading, layout, commissioning, and contracts and rights. It also includes coverage of electronic publishing and publishing on the internet, incorporating the programming languages, file formats, and standards used in electronic publishing.
Inside
Book Publishing: A Career Builder's Guide
Synopsis
Book publishing today is a highly competitive and exciting business facing new challenges and opportunities in the form of multimedia and electronic publishing. Inside Book Publishing provides a wealth of information for publishing students and anyone interested in a career in publishing. From commissioning to marketing, from copyright to the customer, from family businesses to international media corporations, Giles Clark describes the tasks involved, pinpoints the skills required, and predicts likely career paths and ways in. This third edition has been fully revised and updated to take account of the latest technological changes, with the emergence of the Internet and new informations systems, and details recent changes in ownership and business strategies. This edition also features careers advice and information on training courses.
Synopsis
Book publishing today is a highly competitive and exciting business facing new challenges and opportunities in the form of multimedia and electronic publishing. Inside Book Publishing provides a wealth of information for publishing students and anyone interested in a career in publishing. From commissioning to marketing, from copyright to the customer, from family businesses to international media corporations, Giles Clark describes the tasks involved, pinpoints the skills required, and predicts likely career paths and ways in. This third edition has been fully revised and updated to take account of the latest technological changes, with the emergence of the Internet and new informations systems, and details recent changes in ownership and business strategies. This edition also features careers advice and information on training courses.
Publishing
in the Digital Age
Synopsis
This text offers an overview of the impact of new technology on the printed word. It includes: explanations of nline databases, intranets, the different printing technologies and on-demand printing; a survey of how we came to be where we are today, from the arrival of desktop publishing to the present situation where publishers are mixing and matching the traditional with the new; a look at the globalization of the publishing business and opportunities for micro-publishers; and an examination of the threat to the novel in its traditional form.
Synopsis
This text offers an overview of the impact of new technology on the printed word. It includes: explanations of nline databases, intranets, the different printing technologies and on-demand printing; a survey of how we came to be where we are today, from the arrival of desktop publishing to the present situation where publishers are mixing and matching the traditional with the new; a look at the globalization of the publishing business and opportunities for micro-publishers; and an examination of the threat to the novel in its traditional form.
Publishing
for Profit
Synopsis
This text provides information on managing and controlling the various publishing activities that are performed on a daily basis. It includes: research and setting objectives; financial matters; editorial process; production and manufacturing; sales and marketing; and rights.
Synopsis
This text provides information on managing and controlling the various publishing activities that are performed on a daily basis. It includes: research and setting objectives; financial matters; editorial process; production and manufacturing; sales and marketing; and rights.
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